Friday, April 29, 2011

Nu Skin has ranked #1 out of 265 brands surveyed by Total Beauty


Nu Skin has ranked #1 out of 265 brands surveyed by Total Beauty. This chart breaks down product ratings and reviews for all brands with at least 100 consumer reviews.















Friday, April 22, 2011

Introducing ageLOC Vitality



POSITIONING STATEMENT
As we age, our bodies’ ability to effectively generate and utilize energy can decline, robbing us of youthful vitality. ageLOC Vitality improves the three dimensions of vitality—physical vigor, mental acuity, and sexual drive—by promoting healthy YGC activity associated with youthful vitality.

Through targeting the sources of age-related vitality loss, ageLOC Vitality helps you feel more like you did when you were young.

CONCEPT
Consumer Need
Vitality is the state of being strong and active with the power to live. Loss of physical vigor, reduced mental acuity, and the lack of sexual drive are common signs of aging—ultimately, what we call the loss of vitality.

As we age, our energy levels can decrease and we tend to get tired more quickly and more often, which can affect our physical, mental, and sexual vitality. In 2008, a Datamonitor survey revealed that 30 percent of consumers consistently felt tired, with a further 50 percent reporting that they felt tired sometimes.

Our mental sharpness begins to decrease as well, and there are subtle changes in the way we think—it can take longer to solve problems and it becomes more difficult to make calculations, learn new skills, remember names, or even find the car keys. Studies show the average person experiences a 40 to 65
percent decline in memory between the ages of 35 and 80.1 Other research shows that mental decline begins between the ages of 20 and 30.

Studies also show that sexual desire dramatically declines with age. One study showed that 68 percent of women have a strong sexual desire at around 30 to 35 years of age and this drops to only 23 percent (a 66 percent decline) for women approximately 65 to 74 years of age. Men in the same age groups showed a decline from 74 percent to only 47 percent (a 36 percent decline).3 Additional studies report an even more dramatic decline in sexual desire from individuals under 40 to individuals over 70—only one percent of women and only two percent of men over 70 reporting high to very high interest in sex.

In today’s society, many of us rely on quick fixes to get us through the day. These stimulant products can have harsh highs and lows and can become less effective over time as a person’s vitality and energy levels continue to decline with age. By using these types of products, consumers are targeting a symptom of a problem without addressing the source.

Age-Related Vitality Loss
Deep inside each of our cells, tiny cellular “power plants” called mitochondria create the chemical energy that fuels our bodies. These organelles never sleep as they continuously deliver the energy molecule ATP that powers our cellular processes. As we age, the efficiency, size, and number of our mitochondria declines and energy production is unable to keep up with our bodies’ demands. Some declines in efficiency of our mitochondria are associated with age-related changes in gene expression. These changes are represented by the changes we see in the activity patterns of the Youth Gene Cluster (YGC) associated with mitochondrial aging.

Gene expression can be influenced through lifestyle choices as well as nutrition. With ageLOC science we have an understanding of how YGCs influence aging. We are able to develop products that support the healthy expression of these YGCs to help us feel more like we did when we were younger. Initial research findings from our exclusive partner, LifeGen Technologies, have revealed several potential ingredients shown to oppose age-related changes in expression of key gene groups associated with aging. We are now able to identify, target, and reset a specific YGC related to vitality.

Data suggests that nutrient efficacy varies by tissue; some nutrients work well in the muscle while others work best in the brain. ageLOC Vitality is formulated with a carefully selected blend of ingredients to provide you with vitality benefits in each of three dimensions of vitality.

PRIMARY BENEFITS
·         Promotes healthy YGC activity associated with youthful vitality.
·         Supports three dimensions of vitality that typically decline with age—physical vigor, mental acuity, and sexual drive.
·         Raises and sustains baseline energy levels.

WHAT MAKES THIS PRODUCT UNIQUE?
·         Only product specifically designed to target the sources of age-related vitality loss and promote healthy YGC activity associated with youthful vitality.*
·         Unlike other one- or two-dimensional products, ageLOC Vitality supports healthy vitality in three important ways: physical vigor, mental acuity, and sexual drive.
·         Raises baseline energy with consistent use, helping you avoid the highs and lows of harsh stimulants and excessive sugar.*
·         Contains a proprietary blend of ingredients that impacts organs like the brain, muscle, and heart differently.

WHO SHOULD USE THIS PRODUCT?
Men and women over the age of 18 who have ever felt tired, a loss of vitality, or an inability to fully engage in an active life, and who want to reset, revive, and renew their youthful vitality.

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

Sunday, April 17, 2011

Nu Skin ageLOC Skin Care Products Transform Faces Around the World Every Day

March 23, 2011



PROVO, Utah—March 23, 2011 /PRNewswire/ — Nu Skin's (NYSE: NUS) revolutionary anti-aging product lineup — ageLOC Transformation daily skin care, including ageLOC Future Serum — is used every day to help people enjoy a more youthful appearance. The new skin care products were launched around the world in 2010 and are clinically proven to reveal a more youthful appearance in eight key areas beginning after just seven days of use.

“Within two to three days after starting to use ageLOC Transformation, everybody was asking me what I was doing different to my skin,” remarked Roz Hobbs, 53, from Beaumont, Alberta, Canada. “It’s been really incredible how other people notice the difference, and what I love the best are all the compliments I’m getting.”

“Our research focuses on why some people look older or younger for their age, and the great news is that you don’t have to be born with good genes to keep your skin looking young,” said Helen Knaggs, Ph.D., vice president of research and development for personal care products at Nu Skin. “With decades of foundational science, we are now able to identify and reset groups of age-related genes that we call Youth Gene Clusters. The coordinated expression of these functional groups of genes is associated with a youthful appearance.”

Clinical Results
ageLOC Transformation is designed to affect processes that contribute to the appearance of aging in the skin. The set is comprised of four products that showed truly transformational results in a third-party clinical trial:

  • 100 percent of subjects showed improvements in signs of aging in only seven days as determined by a clinical grader;
  • 100 percent of subjects also showed an improvement in overall appearance, including fine lines, skin smoothness and radiance as determined by a clinical grader after 12 weeks of use.

ageLOC Transformation Products
ageLOC Future Serum is the star product in the ageLOC Transformation set and Total Beauty Readers’ Choice award winner for the best anti-aging treatment. This powerful, clinically tested formula combines the benefits of many different anti-aging products to reveal younger looking skin in eight key ways:
1.    Promotes youthful skin structure
2.    Smoothes skin texture
3.    Evens skin tone
4.    Reduces the appearance of fine lines and wrinkles
5.    Increases skin radiance
6.    Reduces the appearance of pores
7.    Reduces discoloration
8.    Increases hydration

Gentle Cleanse & Tone is a foaming cleanser that delivers the first infusion of ageLOC as it purifies skin and prepares it for advanced treatments, combining cleansing and toning into a single step. The mild formulation leaves skin feeling soft and refreshed and is gentle enough for all skin types.

Radiant Day SPF 22 is a lightweight, daily use emulsion that delivers brighter, more radiant skin and reduced discoloration by inhibiting unwanted melanin production. It also hydrates the skin while providing broad-spectrum UVA/UVB protection.

Transforming Night is a rich hydrating cream that works with the skin’s natural nighttime repair and renewal process to reduce the appearance of lines and wrinkles and dramatically smooth the skin.

Availability
ageLOC Transformation daily skin care products are available from Nu Skin distributors around the world. Visit www.india.nsedreams.com to purchase at retail or sign up for a wholesale account.